| | | APSA17-100 | | Professional Development Workshop 1: Promoting Your Psychoanalytic Practice Speakers: Chair: Sue Kolod, Ph.D. (New York, NY)
Presenters: Jack Drescher, M.D. (New York, NY)
Wylie G. Tené, APsaA Director of Public Affairs (NY)
This workshop will address the importance for psychoanalysts to identify and brand their practice as psychoanalytic, while discussing the many concerns associated with labeling oneself as an analyst. Presenters will also provide participants with a laundry list of best practices for promoting their practice in today’s fast-paced world of 24-hour news channels and lightning-fast social media. The two hour presentation will cover everything from websites, blogging, online videos, and podcasts to traditional advertising, public speaking, and media relations. Audio CDs: 2 | | Audio CD | | $30.00 | | $30.00 | |
