NPSG13-139

Communications as a Campaign: Better Planning to Achieve Real Results

Speakers: Jason Barron, Public Affairs Director, Office of Mayor Mark Mallory, Cincinnati, OH; Dani Simons, Principal, Sustainable Streets Marketing and Communications. Moderator: Elisa Ortiz, Deputy Director of Government Affairs and Outreach, Smart Growth America

(3.5 hour session) Good planning is NOT the most important part of creating successful sustainability projects. Excellent public communication is one of the most important tools you have in building long-lasting sustainability in your community and region (and in keeping your plan off the proverbial shelf). But if you're running around without any sort of communications strategy - or campaign plan - you're wasting your time. Listen as communications and campaign experts as well as local practitioners share their experiences in planning for, sometimes stumbling through, and ultimately succeeding in their communications efforts. Be guided through a basic campaign planning process and learn how to build the bones of your own strategic communications plan.

MP3

$25.00

$25.00

NPSG13-300

Morning Plenary — Smart Growth and Your Tax Dollar, Making Sense of It All

Charles Marohn, Jr., Executive Director, Strong Towns Joe Minicozzi, Urban 3, Ashley Swearengin, Mayor, City of Fresno

Audio CDs: 1

Audio CD

$15.00

$15.00

NPSG13-310

Bike Sharing and Active Transportation for Communities Large and Small

2 hour session.

MP3

$20.00

$20.00

NPSG13-01A

WORKSHOP: Sustainable Neighborhoods, Thriving Residents: Strategies for Building Equitable Communities, PLUS Opening Plenary: Neighborhood Revitalization and Economic Development from the Bottom Up

Speakers: Megan McConville; Lisa Garcia; Michael Goo; Kalima Rose; Jay Thomas; Anita Maltbia; Charlie Sciammas

This workshop explores how low-income, minority, tribal, and other overburdened communities are integrating land use and economic development strategies to renew their neighborhoods and build residents’ skills and wealth.

MP3

$10.00

$10.00

NPSG13-330

Closing Plenary: Sustainable Communities – Learning from the Past and Looking toward the Future

MP3

$10.00

$10.00

Subtotal

$80.00