| | | NPSG12-222 | | Using Health As a Messaging Tool Speakers: Judy Corbett, Executive Director, Local Government Commission; Richard J. Jackson, MD MPH, Professor/Chair, Environmental Health Sciences; Professor, Institute of the Environment and Sustainability, Urban Planning, UCLA The health message can be particularly potent as a messaging tool for supporting everything from Smart Growth measures to state legislation related to Global Warming. The Lung Association is widely credited for stopping the passage of an initiative to repeal California's global warming law. The California's Medical Association encourages their physician-members to advocate for Smart Growth and it is beginning to bear fruit. This session, led by Dr. Richard Jackson, highlights the messages that have worked and explores how the medical profession might go even further to encourage land use changes that create healthy communities. Audio CDs: 1 | | Audio CD | | $15.00 | | $15.00 | |
